It is a 4th class municipality in the province of Nueva Ecija, Philippines.
According to the latest census, it has a population of 33,493 people in 6,361 households.
The town's economy is largely agricultural, with rice as the principle product. It is a land of plains with frew creeks a small dam and a river the only water bodies bissecting the plains. There are no mountain ranges in the municipality. Principal industry and commerce are related to the production of rice and rice products. Minor products include onion growing cattle raising and vegetable production.